6 Tips for Creating Zero Degrees of Separation Between You and Your Customers
Every C-suite exec is under scrutiny to bring home the bacon. And, for the CMO, there’s no better way to do so than to achieve true customer success.
That term is pretty elusive to a CEO and his or her business counterparts, who claim they’ve been focused on making customers happy since the beginning of time.
But for customer success teams who are in the trenches with customers, they know it means truly connecting with every contact at a customer organization through their entire lifecycle — which takes more than wining and dining.
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