Variable Data Printing increases response rates seven times over conventional direct mail.
Direct mail campaigns have always depended on accurate, well targeted mailing lists for success. With the addition of Variable Data Printing, direct mail engages recipients in a personalized way.
Variable Data Printing (VDP) targets each recipient with a with customized mail piece. Copy, images, colors, graphics and even offers can change on each piece in a single print run. This allows the use of data to enhance relevance of the campaign for each individual.
For many copywriters, the blank page represents new possibilities and fresh opportunities. For others, it is a nightmarish white-scape of overwhelming pressure. Regardless of where your mindset falls, getting started is the only way to proceed.
Every copywriter collects their own bags of tricks over time. Below is a brief examination of free online tools used at Comtech for mediating copywriting speed bumps.
1. Blog Topic Generator
Knowledge is the New Money....
And Building Wealth is easier than you think!
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4 Reasons why anyone serious about business, property and wealth should attend this seminar. . .
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